Digital marketing expert Mitch Joel unravels the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base.

Words That Work by Frank Luntz Listen to the podcast now: Book Summary: In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like “The Ten Rules of Successful Communication” and “The 21 Words and Phrases for the 21st Century,” he examines how choosing the right words is essential. Our Cocktail Party Statements: Aaron: The politician’s handbook. Phil: The words you use become you, and you become the words you use. Karin: It’s not what you say, it’s what people hear.   Our Cocktail Party Index: What’s this? Explanation of the CPI.   Share and Enjoy:

Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues.

Death by China challenges the dominant paradigm of a “Chinese Miracle” – the one featuring a modernizing, progressive Chinese state heading toward political reform and driving global economic growth with its new found embrace of capitalism and freedom.

Naomi Klein is a Canadian author and social activist known for her political analyses and criticism of corporate globalization and branding.

Social media platforms like Facebook, YouTube, and Twitter are fundamentally changing the way businesses and consumers behave. In Socialnomics, Erik Qualman offers a look at the impact of social media on business to reveal what the future holds and how businesses can best take advantage of it.